PRIVACY POLICY
This Website is fully owned and operated
by the Management of ARLINA AYOU. In ARLINA AYOU Online Shopping Store, we are
committed to protect the privacy and security of our customers and site
visitors. We do this for safety and training purposes, and to improve the services that we provide to you
because we believe our customers should feel both informed and empowered when
it comes to our handling and usage of your personal information.
Therefore, we truly appreciate and respect the importance of data privacy
and security on this Website as stated in this policy.
1. Your Personal Information Collection
We collect personal information as you
subscribe for one of our services, place an order, buy a gift voucher, use our
online services, interact with us in any other way, such as via official social
media account, click on an advert that we put on the Website or on our other
partnered website, ask for information or assistance, give us a testimonial or
other feedback, comment on any blogs or articles featured in our services,
attend an event that we run or sponsor, enter competitions or special
promotions, sign up for our special offers or other updates, participate in
research panels or fill in surveys. By registering, subscribing or using our
services, your give us the consent to use your personal data as it is in line
with this policy. We may also receive information about you from our
headquarter office and from third parties, with whom we have a business
relationship.
2. Your Privacy
Customers and site visitors are invited to visit this page periodically, for information purposes according to updated laws and regulations.
We will not disclose information about our customers to third parties except
where if it is a part of providing services to you – e.g. arranging for a
product to be sent to you, carrying out credit and other security checks and
for the purpose of customer research and profiling or where we have your
express written permission to do so.
All necessary information required in
order for credit card payments and transactions to be processed (credit/debit
card number, expiry date, security code) will be sent to our registered bank
and fraud-monitoring team for authentication via encrypted protocol, without
any third-party interference. This information will never be seen or stored for
any purpose by ARLINA AYOU online shopping. Saved payment card details will
only be shared with our payment partner and not with any other third parties
and will only be used to process your order, using our payment partner's
systems.
The security measures on our site are
intended to help reduce the risk of unauthorized access or dispersion of data
that may cause any personal risk to the security of our clients. For this
reason, we suggest that our customers and site visitors shall ensure that the
computer they are using must obtained up-to-date security software and is
connected to the internet through a reputable and trusted service provider.
3. Your Personal Information
Consent
The information we collect and hold
about you may include your name, email address, house phone number, mobile
phone numbers, home address, shipping and payment card billing address, payment
card details, search criteria, shopping history, shopping preferences, sizing,
the times when you access the site and for how long, your referring URL (the
site you come from to reach our website), cell IDs (these are the unique
identifiers of the telecommunications towers being used by your mobile phone
when you use our locations-based services on your mobile phone or tablet) and
other location information (for example, GPS measurements), photographs and
other content you share with us when you use our services, date of birth,
password details, answers to security questions and any other information you
may give us.
4. Our Usage of Your Personal
Information
We will share your information with
other companies that are in alliance with ARLINA AYOU who may use it for their
own business purposes, as set out in their privacy policy. These purposes may
include financial reporting and analysis, strategic planning, the development
of customer segmentation and metrics to provide a consistent view of our
customer base, research and analytics, to help us source the right products in
future and make better product recommendations, more effective targeting of our
marketing campaigns, the creation of inspiring content and editorial features,
the development of new products and collaboration opportunities with designer
brands. It will also be used to provide more tailored marketing by phone, post,
email, SMS or any other means (electronic or otherwise) and you expressly agree
to such use.
Moving forward, we may engage third
party business partners to provide information about you or to collect personal
information on our behalf. We may also share or match your data with third
party business partners to provide you with the products, services or
information you ask for or for interest-based advertising. We may pass your
information onto one or more of the following organizations: (i) data processing companies, mailing houses
and other third party suppliers working on our Company’s behalf; (ii)
ad-serving agencies and other advertising intermediaries; (iii) credit
reference or fraud prevention agencies, which may keep a record of that
information; (iv) regulatory bodies, government and enforcement agencies, such
as the police authority.
Furthermore, we would receive requests
for information from government departments, the police authority and other
enforcement agencies should there be a case arise and requires such information
disclosure. If this happens, there would be a proper legal basis for providing
your personal information, to the opposite organization/party asking for it. We
collate information about site traffic, sales, wish lists, and other commercial
information which we may pass onto third parties, but this information does not
include any details which can identify you personally.
5. Communication & Marketing
If you have made a purchase from our Website, we may occasionally update you on
our latest products, news and special offers via e-mail, post & telephone.
You will also be given the opportunity to receive such communications from
selected third parties and us when you become a subscribed member of Arlina
Ayou Online Shopping. All subscribed members have the option to opt-out of
receiving marketing communications from us and/or selected third parties. If
you do not wish to continue to receive marketing from us and/or selected third
parties you should opt-out by visiting ‘Your Details’ in ‘Your Account’ on the
Website if you wish so. Otherwise, you can access ‘Your Account’ once you
register and successfully login.
However, you have the right to ask us
not to use your personal information for marketing. At all times, we will offer
you the opportunity to unsubscribe from any service or update to which you have
subscribed by clicking on the “unsubscribe” link in any email communications
which we might send you. Whenever you receive direct marketing from us, we will
tell you how to unsubscribe for your conveniences. Alternatively you can change
your marketing preferences by logging into My Account. To opt out of direct
mail, please contact our Customer Care Consultant team at support@arlinaayou.com If you tell us that you do not want to receive
direct marketing, we will still contact you in order to provide you with
products and services you request and for administration purposes.
6. Cookies
A cookie is a small information file that is sent to your computer and is
stored on your hard drive. If you have registered with us then your computer
will store an identifying cookie that will save you time each time you re-visit
the Website, by remembering your email address for you. You can change the
settings on your browser to prevent cookies being stored on your computer
without your explicit consent.
7. Accessing and Updating Your Personal
Information (Only Applicable for Account Activation)
You have the right to review and update
your personal details. If for any reason you are concerned that the personal
information we hold is not correct, please visit our online services and, after
logging into the site using the "Sign In" menu on the home page, your
personal information will be made available for review and change in the
"My Account" section. Only you or, upon your request, our Customer
Care team, may access your personal data from our online services using your
user ID and password. Information may be changed online within "My
Details", "Shipping Details" and "My Email
Preferences". You can change or delete saved credit/debit card details
each time you make a purchase. You will also be able to delete saved credit/debit
card details by adding or editing a shipping/billing address. If you change
your billing or shipping address while your order is still being processed, the
order will be re-processed through security validation checks. If you prefer,
you may contact us by email at support@arlinaayou.com and we will amend your personal
details.
9. Safeguarding Your Personal
information
We will take reasonable care to maintain appropriate safeguards to ensure the
security, integrity and privacy of the information you have provided to us. We
have put in place technology and security policies which are designed to
protect the personal information we hold about you. We also follow the security
procedures under the Personal Data Protection Act.